LE+FOR+BOOK+R1+w+music.mp4-high.gif

CRATE & BARREL | Social + Design

A smattering of some stand-out posts created at my time freelancing with the organic social team at Crate&Barrel.

CRATE & BARREL // DESIGN, SOCIAL CONTENT CREATION, EDITING, ANIMATION


LAUNCHING LUCIA

Multidisciplinary artist Lucia Eames (daughter of beloved modern designers Charles and Ray Eames), shaped her own unique aesthetic full of form and symbolism. Crate & Barrel co-created a collection rooted in the artist's poetic, whimsical and forward-thinking style with sketches straight from her archives. Here’s how we launched it on social


FROM THE FEED @CRATEANDBARREL

Working as designer and content creator on the organic social team,
we worked to bring beauty, ideas and relatable humanity to
Crate’s 2.6 million followers daily.

Crate’s first organic reel to garner over 1.5M views, over 46K likes, 800+ comments and an ER of 6.5%

 

ATHENA CALDERONE LAUNCH STORY

 

MISCELLANEOUS

 

FALL COOKWARE STORY